Freelance

In between jobs, I started freelancing SEO services to clients remotely. I worked with various small businesses including clients who ran marketing for restaurants in New York City, a public health podcast, e-commerce tea sites and more.

Year
2024-2025

Clients

This was a public health podcast that was focused on bridging the gap between mistrust and science.

  • I built a website for this podcast and managed web content that was added

  • I gave marketing recommendations for organic social media to improve brand visibility

  • I helped plan conferences and events that this podcast appeared at

  • Helped launch a substack and gave recommendations for SEO

Why Should I Trust You?

Noble Cuts was a marketing start up that built and managed websites for restaurants in New York City.

  • I managed 5+ restaurant websites monthly

  • I created a monthly report that was used to send to clients

  • I gave content recommendations and updated meta titles and meta descriptions for each site

  • I managed Google Business Profiles for each of the websites to improve our local SEO strategies

  • Set up conversion tracking in Google Tag Manager for each of my websites

Noble Cuts

This was a small business that makes unique jewelry pieces using family heirlooms.

  • I conducted an SEO audit for their site to give me a baseline on where the website was performing

  • I gave ADA recommendations like making sure colors had enough of a contrast for accessibility purposes

  • Gave recommendations on updating headings across the site to include highly searched keywords

  • Wrote meta titles and meta descriptions to include keywords they wanted to rank for

  • Gave recommendations on updating content throughout the site to include keywords

Katie Wood Jewelry

Stand-Out Websites

  • This website showed great growth year over year:

    • Increased sessions by 376%

    • Created an online donation page that achieved an average of $32.62 per donation

    • Improved our ranking in Google by 84%

    • Increased impressions by 185%

    • Increased clicks by 125%

  • I managed SEO for a small business owner that created custom jewelry pieces through an e-commerce site.

    • Increased ranking in Google by 61%

    • Increased impressions by 62%

    • Increased clicks by 28%

How I achieved success in this role:

  • Built a portfolio of clients while expanding my skillset.

  • Worked with a wide variety of clients and website industries.

  • Standardized processes including onboarding new clients for SEO management.

  • Gave trusted SEO recommendations with solid action items.

  • Managed web content, created social media content calendars and managed Google Business Profiles.